Always share the next step

It’s funny–very often I see people do the equivalent of walking away before finishing a conversation (or even a sentence) when writing copy or ‘doing’ Marketing. It’s a bit like if I started to share with you the 3 best ways to get new clients and just…

…didn’t bother to tell you what they are!

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What to do if you don’t want to be the boss

Now, your Thing might well lend itself perfectly to you being the boss of a business. Or, it might not. It might be that the best use of your Thing is as part of someone else’s business–or in partnership with someone else (and their Thing) that adds up to a better result that you on your own. Or you can just hire a ‘boss’ to take care of business while you do your Thing.

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Follow the herd, or not, or don’t even leave the house

It’s funny, there’s so much ‘FOMO’ that goes on in business. (FOMO is Fear of Missing Out by the way). Sometimes we FOMO that everyone else is going to be at an event, or is making an offer this Black Friday, or is getting their newsletter done every week, or spending 100 hours on Facebook, or networking non-stop. There’s no end to FOMO if you let it take over.

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Your Thing needs doing! (often)

If you ever have a moment—or a day (or a week!)—where you find yourself doubting your value, what your Thing is worth or even if you have one, ask yourself when did I last DO my Thing.

It pays to do your Thing (and do it often).

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Here’s the Thing… I can’t help you

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I can only help you if YOU want help.

Yes, this seems obvious, but it’s still all-to-often that I’ll have someone ask me for help and then they won’t accept it. Sometimes the acceptance is in the form of me asking for money, but sometimes it’s actual advice I give away for FREE and yet still I get objections.

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You’re better than you think you are

I’m good at this. Maybe you’re good at this too? Thinking you’re ‘not that good’ at things and underestimating your talent and value. But the chances are you are good, or at the very least ‘good enough’.

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