Are you playing in the right park?

I know your park is special and has everything in it you like to play with. Perhaps it’s got sparkly swings, or a huge football pitch perfect for 5-a-side; it might have a deep treasure-digging sandpit or a roundabout that goes reeeeaaaallllly fast. And I know you think your park is the best, and that everyone should come and play in it. But it’s not always as easy as that, as not everyone sees your park in the same way. Bit like your Thing really…

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What’s the one thing?

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As someone who has a thousand ideas a day (you might be the same?) I am never short of options when it comes to ‘how’ to do my Thing. I could write a list of never-ending hows, if I’m honest.

But as I am sure you know, trying to do everything (just like trying to market to everyone) typically gets you nothing or no one. You need to focus to get results.

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Being in Business—does yours add up?

Being in Business means you are transacting—buying and selling—so please don’t be surprised about this :) There WILL be numbers involved.

If you want to make money doing your Thing then you need to run it as a business. And that means selling—with invoices and cash flow and everything!

When did you last check the pulse of your business?

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33 ways to get Famous

Everyone loves a list, right? So, here’s one you can use as inspiration for your next marketing idea to try out.

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When it all gets too much

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I’m not a robot.

I can’t work non-stop 24 hours a day, 7 days a week (although sometimes I do think this would be super handy–like the week before an event I’m running!).

And sometimes, of course, it all gets too much.

Doing your Thing too much can make you question if your Thing really is your Thing as it’s all getting ‘too hard’. Don’t let it be like that.

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On your own? Don’t let that stop you!

Do you sell you? Of course you do, you’re a business celebrity!

But are you only selling you – your time – and nothing more? That’s not good – as you’re putting a limit on what you can do and who you can reach, not to mention a limit on your income.

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