I can see the future (and so can you)

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Some of my clients joke with me (at least I think it’s a joke) that I can see the future. They ask me to tell them what I see for them in the weeks or months ahead. And I do. I tell them what I see they are capable of, and what is absolutely possible for them – whether it’s their future or not is not up to me though – it’s up to them.

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Be Bold! (or just move things a little!)

Sometimes it’s absolutely the right time to do something big, new and bold. Other times it makes sense to just move things a little bit. But you do need to move – onwards, upwards, sideways, longways, anyways :)

Standing still might seem like a good idea if you’re having a wobble or a panic or just not sure about something, but actually it’s very rarely the best plan. If you stand still you can’t see what’s possible, you can’t tell if something is a good idea (or not) until you try it. Keeping yourself in one place (literally or metaphorically) isn’t always a safe plan. No one wants to be a sitting duck!

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Cause a Reaction

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Your marketing should cause a reaction. You should cause a reaction.

If you want people to take action you need them to react (clue is in the word ‘act’).

Now this might mean you need to have a different point of view. It might mean you have to be the person that says out loud what everyone else is only thinking. Maybe you need to step away from the crowd and start a new movement; wear something different, do something different, be something different.

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Working smarter. Being focused. Find the trigger.

Multitasking is overrated–and yes, I know as a woman I shouldn’t be admitting this! but it’s true. There are some things that go together well: I like to work with music on sometimes and I definitely like to run with my tunes blaring in my ears.

But I still have to remind myself that multitasking with my work time is never going to create the best results.

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Cheese, cheese and more cheese

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Now I love cheese. Nothing gets me more excited than a cheeseboard of stinky, oozy, mouldy cheese and some delicious crackers BUT I am so over the cheese when it comes to marketing.

WARNING: This may turn into a bit of a rant.

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Tell it how it is – When being serious makes the difference

The tone of your messages and your marketing means so much. If you want to get heard try a different tone now & then to hit home. There is always a time when you need to tell it how it is.

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