How to swim 100 lengths

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I don’t mind sharing that when I get in the pool 100 seems an awful lot. A ridiculous amount in fact.

Even though I know I can do 100 lengths (I’ve done it before) my chatter will start.

“100’s a lot”, “you don’t need to do 100 today”, “today looks like a 50 day, maybe 60”, “the pool is busy, you’ll never be able to keep going”, “etc…”

We all have chatter. It’s just a question of whether or not we listen to it.

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The Business of Helping

Most businesses are in the business of ‘helping’–helping other businesses, helping people, helping society, helping the world, some kind of ‘helping’ is usually the result of what they do. Whether that’s helping with a product, system or service… it’s usually there to ‘solve a problem’.

So why is this important to understand? In Marketing terms, it’s important that you absolutely know and can demonstrate the ‘problem’ that you solve and how you ‘help’.

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Your Thing needs doing! (often)

If you ever have a moment—or a day (or a week!)—where you find yourself doubting your value, what your Thing is worth or even if you have one, ask yourself when did I last DO my Thing.

It pays to do your Thing (and do it often).

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The magic online customers

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Now, I am not saying you can’t find customers online (you can, of course) but, depending on your Thing and your business model, you don’t need to think this is the **only** place you can find some ideal clients.

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Being your awesome

I work with people who are awesome. This isn’t hard to do, by the way, as everyone is awesome. The ‘Thing’ I do is SHOW people how awesome they are, which is actually all ‘Thing finding’ is. Thing finding is showing people the awesome they already have. Admittedly, there’s a bit more to it when […]

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Is it really that important? (or are you just ‘being busy’)

I’m still working on this one–as I love to ‘work’–BUT the key, of course, to getting anything great done with your Thing is to do the ‘right work’.

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