Be very specific

What’s important to you might make all the difference to you doing your Thing. But if it’s the difference between your Thing and someone else’s you need to be specific about and tell us what that is, otherwise it will get lost in ‘assumption’.

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What you didn’t know you knew (and why I love interviews)

Interviews are an amazing way to discover what you didn’t know you knew already. Provided you’re OK to think on your feet, or OK to ‘go with the flow’, you’ll find out you know a lot more than you think you did. I come up with all sorts of statements, stories and a-ha moments simply as part of a conversation. This is why I rarely say no to an interview.

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You decide

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When it comes down to it, there is really only one person who stands between you and your Thing and that’s you.

Of course, you can get help to find your Thing—help to shape it, help to package it, and brand it, and sell it. But only YOU can decide to do it—actually go out there are do the Thing.

It’s about jumping in with both feet to do your Thing and knowing that that’s what you’re here to do. There is no “Ohh, I’ll dip a toe in”—that’s never going to convince anyone… if you’re not 100% certain, then why would anyone buy from you?

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I have a plan and I’m sticking to it

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Anyone who is consistently successful at anything has focus. They have a plan. And they stick to it. And guess what? Your plan might be different to my plan, and in turn someone else’s shiny plan won’t help you in the slightest. Because it’s not YOUR plan.

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A small step in ANY direction is better than standing still

Ever been in ‘analysis paralysis’? Where you seem to have so many choices you don’t know which to pick (so you choose none)? Ever just had a head FULL of ideas, or options, or advice, that you end up panicking and doing nothing? I know I’ve been there…

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Just make it up!

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Now, I am NOT suggesting you lie about what you can do, but I am totally OK with you inventing a new market to own. I am also OK about you making up a new way of doing Things—specifically YOUR Thing.

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