Now, I know that you already know that your Thing is on the end of your nose. So yes, it’s as plain as day to everyone else, but often you look straight past it... and yet it’s the very thing that you do brilliantly and don’t always notice. And don’t think that you don’t have to keep checking the end of your nose either...
I still have my Thing pointed out to me by other people even now.
Not my entire Thing, I will add, I’ve got that sorted! I know I help other people find their Thing and get famous for it. But details of my Thing—how I do it best, for example, I am often a little remiss in noticing. Because guess what? Sometimes I just ‘do it’.
Like most people, I just do my Thing without thinking about it a lot of the time. I know I can just ‘see’ Things, I know I can explain marketing and business in a different way to other people. I know I work best when I’m ‘live’ at the front of a room with a flip chart handy :) There’s lots of things I know I can just do... but sometimes I forget them and go do something else instead. Oops.
Luckily for me, I surround myself with a team and mentors who make it their job to point out my Thing to me. Honestly—it’s easy to miss. So don’t think that just because you ‘know’ what you know means you ‘see’ what you should see.
And yes, I find it ironic that I of all people have to have other people to point out my Thing to me, but it’s just how it is. Even the best hairdresser can’t cut the back of their own head—well, not perfectly :)
So, even when you’ve found your Thing, make sure you’re revisiting it and checking in with how you’re doing it, where you’re doing it, who you’re doing it for and what it looks like, as sometimes you might just have missed a spot...
And if you need help, make sure you have people around you who can hold up mirrors!
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