Procrastination, let me count the ways…

On the one hand, yes you have to be visible and be in ‘it’ (where ‘it’ is your ideal clients’ radar) to get noticed. On the other hand if you read ‘it’ as being ‘everywhere’ then that’s a recipe for marketing overwhelm if ever I saw it!

Thought I’d offer you something practical you can do today (as long as you have an hour to spare).

There are lots of things you can do in an hour to get you more famous (for doing your Thing) so why not see what you can get done in an hour for you and your business.

Remember to ONLY do what is your media ‘Thing’ – only ‘do’ what is an extension of how you already like to communicate and turn this into your media (I know I go on about this when I work with someone so am not making an exception here!).

Stands to reason I am going to tell you to be different – it’s the essence of Being a Business Celebrity! Do YOUR Thing, use YOUR Personality Selling Point, sell YOUR system, offer YOUR star plan of products and services.

I know that it can be scary to stand out but I promise you it will make a massive difference to your business.

The tone of your messages and your marketing means so much. If you want to get heard try a different tone now & then to hit home. There is always a time when you need to tell it how it is.

I’m not a good rehearser. I can ‘run through’ things, but to do an ‘as perfect’ performance without an audience I find really tough. That’s not to say I don’t prepare–and I don’t recommend you don’t either–but be OK that the ‘first time’ might be the first time.

Quite often (mostly!) when you work out your Thing, you do that and forget everything else that came before it as if it wasn’t enough. And true—it wasn’t enough for you (hence why you kept looking ’til you found your Thing)—BUT it most certainly was enough and useful too.