Go ‘Old School’

Now look, I know it’s not the ‘cool’ thing to do marketing-wise… that would be funnels and split-testing landing pages and the live videos on Facebook… BUT a good old-fashioned phone call can go a long way.

As can ‘real life’ networking.

Or what about a letter in the post?

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If you’re going to get wet – might as well swim

My exercise ‘Thing’ is swimming. I love to swim in an outdoor pool (not in the sea!) but there is something that I see when I am there which I don’t get.

Now, I appreciate that not everyone comes swimming to plough up and down doing laps like me but surely if you’re going to get wet—might as well swim.

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Structure sells

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When you have a fabulous Thing–especially when it’s simply something you see and get that other people don’t see or get–it’s important to build structure around it when selling it.

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When was the last time you did something HUGE?

When WAS the last time you did something huge? Something you were afraid of doing? Something you’d been putting off as you didn’t think you could do it?

When was the last time you thought “You know WHAT? I don’t care if it doesn’t work… I am going to try this anyway”?

If it’s been a while that you scared yourself with a HUGE action for your business then I’d like to challenge you to do something today that is big

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What about ME?

That’s who I am interested in–ME! What do I get from working with you? What results will happen FOR ME? Where is my business going to grow? How am I going to make more money/feel better/lose weight/get calm/look stylish, etc., etc.

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Weeding

Who is it that decided what plants are weeds and what are ‘good’ plants?

Some weeds are very pretty, with flowers that brighten up the garden. Some weeds smell good, look good and are hardy so thrive where other plants need lots of care. Sometimes a weed is just a ‘good plant’ that’s growing in the wrong place…

But if you know what you want your garden to look like, you don’t want weeds there.

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