Looking from the other side (for easy Marketing content)

When something is your Thing you look at it from ‘your’ side–the side where you know how it works well, what to do to get the results, and usually the ‘easy way’. So when you’re putting together marketing material, you need to look from the ‘other’ side.

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I Get You

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I know where you are right now. You know you’re here to do something brilliant and even if you don’t know what that is yet you know you have to do it. You know you’re not doing your Thing, as it’s not easy doing what you’re doing.

You know that you have a talent for something and you ‘get’ that you’re allowed to make this your job, your work, your business. But it’s just not happening.

I get you.

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Are you asking the right questions?

It’s always good to ask questions if you’re stuck—after all, you’re not likely to get an answer if you don’t ask a question. But make sure you’re asking the right questions.

And if you’re not sure what the right questions are then find someone who will challenge you so you’ll ask questions you didn’t even know needed answering.

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Why selling everything might be too much

I get it. Trust me I REALLY get it. You want to sell EVERYTHING YOU KNOW. The thing with your Thing is that when you realise you’ve got this better, quicker, smarter, cheaper, more detailed, simply ‘better’ way of doing something, you want to help–and you want to give people EVERYTHING you have.

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5 tell-tale signs you’re doing your Thing (& 2 signs you’re not)

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I am obsessed with you doing your Thing.

I don’t mean ‘any old’ thing either—I mean YOUR Thing! The Thing that you do that’s brilliant. The Thing that makes a difference to you and has you sharing your brilliance with the world.

Yeah, THAT Thing.

So how do you know you’re doing your Thing?

Well here’s some tell tale signs:

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Give yourself permission (er, NOW)

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Permission is something we don’t actually need, but SO many of us feel we do. I know that I used to want it. A lot.

Because, of course, there isn’t really anyone who is stopping you from doing your Thing, from being as famous as you want to be, from standing in a super-bright spotlight, from doing exactly what you want to do the way you want to do it (given legal parameters of course!).

And yet we ask—and look—for permission.

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