Cause a Reaction

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Your marketing should cause a reaction. You should cause a reaction.

If you want people to take action you need them to react (clue is in the word ‘act’).

Now this might mean you need to have a different point of view. It might mean you have to be the person that says out loud what everyone else is only thinking. Maybe you need to step away from the crowd and start a new movement; wear something different, do something different, be something different.

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Growing in business

We’re all growing all the time – in our business, in our reach, in our skills, in ourselves. But how much of this are you consciously making happen. Where’s the stretch?

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And the secret ingredient is…

Belief.

Honestly, this is what makes the difference.

Yes, having great, compelling copy will help. Yes, having a clear offer and packages that show what’s possible works. It’s important you say clearly what it is you can do for people. It’s also important that you have a way for people to try you out, or connect with you. But above everything is belief.

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Sometimes you just don’t know

You don’t always know the answers

Sometimes you don’t know what’s around the corner

And it’s pretty likely that you don’t know what’s on the end of your nose (until you find your Thing of course!) :)

And the ‘not knowing’ is not a problem. Really. Learn to look out and allow…

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Give Info Sell Action

This is something that can be hard to get your head around at first, especially when you’ve just realised your Thing and you want to keep it well protected. But the best thing you can do with your Thing is give it away.

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My inspiration hit list

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I get asked these questions a lot:

  • Who is YOUR mentor?
  • What are your favourite books?
  • Which blogs are you subscribed to?
  • What events do you go to?
  • Who do you learn from?

So I thought I’d tell you!

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