Buying Time

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Buying Time is a concept that works really well if you’re half Thinging and half doing what you’re good at right now. Buying Time also works really well if you’re not doing your Thing yet (even if you don’t know what it is) and instead you’re stuck getting paid for something you’re just good at. Buying Time is also something I do so I can take time off from my Thing and do something else (holiday, anyone?).

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You don’t know what you know

Most people have no idea how much they know. And—even worse—they don’t know the VALUE of what they know. It’s not unusual (as Tom Jones would agree) for me to work with someone who ‘claims’ that they don’t have anything different or special to share with the world.

So what are they worried about?

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How do you do?

How do you do what you do?

This is a really important question to ask yourself as it will really help you with your marketing and get you noticed.

Share the details, the thoughts behind your process, your procedures, the details, the ‘little things’ that you do to make how you do what you do different.

I am guessing that whatever it is you ‘do’ there are also lots of other people and businesses that ‘do’ it too.

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The 3 Stages of Selling

For me there are 3 stages to ‘selling’. Now, don’t think I am about to launch into a “How to close in 3 easy steps” guide here–so not my Thing when it comes to sales. What I am talking about instead is the 3 stages people (by people, I mean ‘prospects’ if we’re doing sales speak) go through when they are buying.

Or, at least, this is how I see it…

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Did you file it under ‘Common Sense’?

When you know something and know it so well, you can’t quite believe other people don’t know it. Sometimes this is ‘learned’ knowledge–a new topic you just took a course in, or a book you just read. And sometimes it’s something you ‘filed away from years ago’. Other times, it’s just something you figured out was ‘common sense’. The problem with common sense, though, is everyone’s file contains different entries.

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Streamlining for Success

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Streamlining has been on my mind these past few days.

You know when someone says something, or you read something and then you SEE IT EVERYWHERE.

Yeah, that’s me this week and streamlining, de-cluttering, making things simple and more elegant.

I’m going to share why it’s so important and why you should think about (and do it!) as much as you can.

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