Location location location

2

Location is important to me. Where I ‘work’ has a big impact for me on how I ‘do’ my Thing. And I also want to make a mark, an impact for my clients in their calendar – to mark a day of change, and new moves. A great location adds to this hugely for me.

Continue reading...

Un-learning is the best learning

I have been doing a lot of un-learning recently. Or, to put it another way, learning to do things NOT the way I had been doing them (for a long time!). Which is the best learning I think. Although hard…very hard!

What I wanted to write about today is un-learning. The picking apart of what you do now and making it better. And I wanted to talk about how uncomfortable that is!

Continue reading...

Do what you like

Isn’t it interesting that sometimes we can get sidetracked into doing something we don’t like. You might not realise it at the time—it can sneak up on you and before you know it there you are with a lot of work, or clients, or ‘jobs’ you don’t actually like on your ‘to do’ list.

But there are two ways to deal with this…

Continue reading...

Cheese, cheese and more cheese

5

Now I love cheese. Nothing gets me more excited than a cheeseboard of stinky, oozy, mouldy cheese and some delicious crackers BUT I am so over the cheese when it comes to marketing.

WARNING: This may turn into a bit of a rant.

Continue reading...

Stop with the ‘How’ for now

1

When you have an idea about your Thing, you might jump straight into the practical details. You might start thinking “Ohhh… How can I sell this? What products can I make? What will this look like as a talk/an event/a one-to-one session…”, and off you go with your ‘How’ now.

If you jump straight into the ‘How’, you’ll miss the details in the ‘What’ that make the difference when it comes to being noticed.

Continue reading...

Help yourself, the buffet’s open

2

Someone has to go first, and being overly polite about it might mean you miss out whilst it’s hot, or at least stay hungry for a bit longer. So let’s all tuck in.

The buffet IS open and there is enough for everyone. Of course, now I am not talking about food… I am talking about the market and there being plenty of work for everyone to tuck in to. But you have to go get your food to be able to eat it.

Continue reading...