Where is your destination?

Sometimes we are so involved with the journey and activity of our business we forget where we are heading.

When you love what you do (as is always the case when you are doing your Thing) it’s easy to do it a lot and get busy. But busy-ness without direction can mean taking your eye off your goals.

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Are you blocking your Business Celebrity? – 7 ways you could be stopping your Superstar

It’s Time to Get Out of Your Own Way!

Being a Business Celebrity is not just about marketing.

It’s also not about following a formula.

Quite often, the only difference between you and a business celebrity is YOU…

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You might be a star but it’s not an act

There are way too many rules and expectations around what you ‘should’ do and what is ‘right’ when, actually, it all comes down to what you want and how you want to do it. It is about you, as you are No.1. If you’re not happy how can you do your Thing to your best effect? It matters.

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There’s nothing wrong with change (just not all at once)

Your Thing evolves. You evolve. You grow, you adapt, you stretch, you get even clearer on what your Thing is. So yes—you change.

Now this sort of change is NOT the same as constantly changing your mind. That’s just confusion…

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Stick to your knitting

I love this phrase—it’s a great way to say ‘Stay true to your Thing’. If you want to get famous for your Thing, keep doing it—consistently. If you change your Thing every 5 minutes it’s going to be hard for us to keep tabs on exactly what it is!

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You’ve got to be in it to win it.

On the one hand, yes you have to be visible and be in ‘it’ (where ‘it’ is your ideal clients’ radar) to get noticed. On the other hand if you read ‘it’ as being ‘everywhere’ then that’s a recipe for marketing overwhelm if ever I saw it!

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