Choose 1 Thing (& do something!)

6

Having a choice is well know to lead to paralysis and being stuck. Doing what you feel is the best thing right now is ALWAYS going to be a better option than doing nothing at all as it means you are moving and sharing. No-Thing is not good for you and it’s definitely not good for everyone else who wants your help!

So sometimes this means you go ahead and do what you think is your Thing anyway and see where it takes you.

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Is anybody there?

2

Very often there are more people listening, reading, following, watching, and noticing you than you may realise. But too often we can worry about ‘what we see’ and not what we don’t see.

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Not getting paid? You choose your customers remember…

I was having a conversation with someone recently about starting up in business and as ever the usual reservations and fears came up – what if it doesn’t work, what if we don’t make enough money, where will we find customers etc, but there was one fear that was bigger than all of them – what if we don’t get paid?

Now getting paid is important in business, but what you have to remember is that YOU are in charge.

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A niche is not enough

4

If you really want to get noticed in your market then a niche is not enough.

Absolutely you have to have a niche, no arguments from me about that, BUT you have to let people know you’re there, in that niche, doing your Thing, and you’re the perfect person to help.

So what do you do?

You get a Fame Name, you use your PSP (Personality Selling Point) and you become a Business Celebrity.

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What I know

1

I don’t know everything. I am always learning, always finding more ways to solve things, and discovering more ways to share what I know.

What I do know is that I know enough. In fact I know plenty. What I know is that what I know is of value to other people.

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Be very specific

What’s important to you might make all the difference to you doing your Thing. But if it’s the difference between your Thing and someone else’s you need to be specific about and tell us what that is, otherwise it will get lost in ‘assumption’.

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