You don’t know what you’ve got ’til it’s gone…

Quite often (mostly!) when you work out your Thing, you do that and forget everything else that came before it as if it wasn’t enough. And true—it wasn’t enough for you (hence why you kept looking ’til you found your Thing)—BUT it most certainly was enough and useful too.

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It’s a Goal!

My immediate answer to overwhelm is a goal—a very focused, totally connected smaller part of a bigger vision, goal. And a stretchy one too. The numbers I always set myself are never super-comfy but they’re not ludicrous either. If the goal is too far out of reach I know what I’m like—I won’t even bother!

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Going first

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Sometimes it is up to you to go first.

There might not be an example you can follow. Your idea might be just that—YOUR idea. So you have to do it.

Often when you work out what your Thing is you look around for examples of other people doing it so you can see how it’s done, or see how you want to do it differently, to make sure you stand out.

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Are you special? Can you explain your uniqueness?

I was reminded again at the weekend (I am being Masterminded by Jonathan Jay) how important is it to be unique in business. We were talking about USPs, and why a business owner must know what their USP is before they can market their business with success.

USP stands for Unique Selling Point, or Unique Sales Proposition. I was reminded how hard it is to define these — to really make them totally unique.

It is quite easy to come up with a USP only to realise under scrutiny that it’s not, in fact, unique and could easily be applied to other businesses. So it was good to have the Mastermind group of business owners challenging each other to be unique.

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Build your own ride…

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The ride is, of course, the main attraction and the 3 minutes of thrills and spills you’ve been queuing so long for. And when you get on the ride sometimes you love it and wish it lasted longer, and other times you are very happy that it’s all over with quickly! But was it worth it either way? Was it YOUR ride?

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5 tell-tale signs you’re doing your Thing (& 2 signs you’re not)

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I am obsessed with you doing your Thing.

I don’t mean ‘any old’ thing either—I mean YOUR Thing! The Thing that you do that’s brilliant. The Thing that makes a difference to you and has you sharing your brilliance with the world.

Yeah, THAT Thing.

So how do you know you’re doing your Thing?

Well here’s some tell tale signs:

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