Who do you want?

Knowing who your ideal client is makes a HUGE difference to everything you do in your business.

Just assume that EVERYTHING in your business works better (for that read – more easily) when you know your ideal client well. Really well.

Continue reading...

You decide

2

When it comes down to it, there is really only one person who stands between you and your Thing and that’s you.

Of course, you can get help to find your Thing—help to shape it, help to package it, and brand it, and sell it. But only YOU can decide to do it—actually go out there are do the Thing.

It’s about jumping in with both feet to do your Thing and knowing that that’s what you’re here to do. There is no “Ohh, I’ll dip a toe in”—that’s never going to convince anyone… if you’re not 100% certain, then why would anyone buy from you?

Continue reading...

Saving it for Best

A phrase that I utter on a regular basis is “There’s no point sitting at home on your own being amazing”, and I mean it. When you find your Thing, the worst thing you can do is keep it to yourself. The reason being that your Thing is there to help other people—hence it needs to be shared to be helpful! I know it sounds obvious but it’s not always as easy to do as it sounds. But you need to get over yourself and do it!

Continue reading...

Common Sense is the Thing…

I have a client who when we first starting working together referred to her ‘Thing’ as common sense. And it is. To her!

That’s the beauty of your ‘Thing’ – to you it’s something easy, effortless, makes perfect sense and is just so OBVIOUS. Once you see it and you realise that that is your Thing of course. But because your Thing is right in front of you, you might miss it…

Your Thing is what you just ‘can’t help’ but do

Continue reading...

How big is your space?

8

How much does the space around us (literal or metaphorical) restrict our thinking. And how big is your space?

It sounds simple and it is, but how often do you consciously change or upgrade your environment to match your plans? Do you work outside your usual space, do you go for a walk under a huge sky or by a vast ocean and think in a bigger way?

How big is your space?

Continue reading...

Too much personality

Almost all of the time I’m a huge advocate of putting more of YOU in your business. But sometimes you can make your business SO much about you that you’re forgetting it’s actually not about you at all.

Let me explain…

Continue reading...