Why I’m a big fan of Twitter (and how I use it for business)

When you’re busy doing your Thing it’s important to listen… listen to you, listen to your clients, listen to the market, listen to your body.

When you are listening you’ll do your Thing in the best way you can.

You know you are the best person to learn from…

Who is it that decided what plants are weeds and what are ‘good’ plants?

Some weeds are very pretty, with flowers that brighten up the garden. Some weeds smell good, look good and are hardy so thrive where other plants need lots of care. Sometimes a weed is just a ‘good plant’ that’s growing in the wrong place…

But if you know what you want your garden to look like, you don’t want weeds there.

The ride is, of course, the main attraction and the 3 minutes of thrills and spills you’ve been queuing so long for. And when you get on the ride sometimes you love it and wish it lasted longer, and other times you are very happy that it’s all over with quickly! But was it worth it either way? Was it YOUR ride?

It’s not just you that’s part of your marketing—there’s also the person you’re marketing to.

If you are constantly marching forwards with your marketing, and there’s no ‘thinking’ space or ‘feeling’ space where someone can make a decision that suits them and, worse still, they feel like they’re being led blind in a direction they don’t want to, that’s when your sales will suffer.

Ahhh, simplicity—the nirvana that I seek for my business and life :)

And I’ll be honest… I can be super-good at making things and my Thing waaaaaaay more complicated than I need it to be if I don’t keep them in check. Maybe you do this too?

I love this phrase—it’s a great way to say ‘Stay true to your Thing’. If you want to get famous for your Thing, keep doing it—consistently. If you change your Thing every 5 minutes it’s going to be hard for us to keep tabs on exactly what it is!