Go ‘Old School’

Now look, I know it’s not the ‘cool’ thing to do marketing-wise… that would be funnels and split-testing landing pages and the live videos on Facebook… BUT a good old-fashioned phone call can go a long way.

As can ‘real life’ networking.

Or what about a letter in the post?

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The worst thing you can do

Your job is always to do your best, not your worst. And the worst thing you can do is create muddle and indecision. Limbo is not a great place to be. So don’t take anyone there.

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Why not now?

I often issue a challenge to my clients. It goes something like this… “that sounds good—so why don’t you do it now?”

Yes of course you can plan and over plan and do it ‘perfectly’ in a few weeks (ahem, months) time, but you could also do it now.

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Flying through the air (& business) with the greatest of ease (eventually)

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Get ready for an overload of metaphors. This whole blog is a giant metaphor for business as far as I see it, with lots of lessons and smaller metaphors along the way. Hold on tight (I was)!

So I need to clarify what I am going to write about… it’s about my circus skills (or lack thereof). It’s about me ‘learning’ the Trapeze.

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Follow the herd, or not, or don’t even leave the house

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It’s funny, there’s so much ‘FOMO’ that goes on in business. (FOMO is Fear of Missing Out by the way). Sometimes we FOMO that everyone else is going to be at an event, or is making an offer this Black Friday, or is getting their newsletter done every week, or spending 100 hours on Facebook, or networking non-stop. There’s no end to FOMO if you let it take over.

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5 things to do today to tell more people about your Thing

Tell more people about your Thing with 5 easy ‘do them today’ actions. Often a small tweak to something you already do can make a difference.

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