Always share the next step

It’s funny–very often I see people do the equivalent of walking away before finishing a conversation (or even a sentence) when writing copy or ‘doing’ Marketing. It’s a bit like if I started to share with you the 3 best ways to get new clients and just…

…didn’t bother to tell you what they are!

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Well, what a surprise… customers like good service! and they aren’t always bothered about price

Now, you may be thinking that, in these price conscious times, that having the best (lowest) price is all it takes to get customers. But, in many instances, this is just not true… in fact, pricing is less important than good experiences and service. That’s pretty vital to remember in business, whatever you are selling…

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You have all the answers (& they’re different for everyone)

As any good coach will tell you (not that I’m a coach, but I’ve worked with plenty!) YOU have all the answers. But there is no ‘one plan’ you must stick to or get right–there is instead the ‘right plan for you’ which is perfect for your life, business, whatever because it fits with your goals, your values, your take on things.

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How to be a famous introvert (or extrovert)

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Extrovert or introvert—doing your Thing your way is always the way to go. When I talk about finding your ‘media thing’ it’s about finding the ways you love to communicate that are you sharing your message and Thing at your best. If you’re best in front of an audience go for it, but if you’re best on your own in your ‘creation cave’ go with that instead.

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Who do you Rescue?

Today I had the great privilege of seeing the Air Ambulance crew do their ‘Thing’ up close, rescuing someone from an island in Poole Harbour. Now what you do may not be as ‘matter of life and death’ as this, but to the people that NEED you it’s pretty important.

So who do you rescue?

When someone is dialing a metaphorical 999 (911/000/etc.) in their life or business do they get you on the end of the line?

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Be willing

I was talking the other day with a client about ideal clients (as I always do!) and was asked in return what my ideal client is. And my answer surprised me as it was so simple – I said my ideal client has to be willing.

Knowing that you want to do more, or grow, or change direction is enough – the only other thing you need is willingness. Fear is bound to come up as new and different things can be scary (I am scared all the time) BUT the way to overcome fear is tackle it head on – so you need to be willing to do this!

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